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Day-1, Thursday | 22nd Nov
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| Session |
Time |
| 3.00 – 5.30 PM |
Registration |
| 4.15 – 4.45 PM |
Tea |
| 5.00 – 7.00 PM |
Inauguration
Chief Guest – Honb’le Chief Minister, Government of Assam
Guest of Honour : Honb’le Minister of State, Commer &
Industry, Government of India |
| 7.10 PM |
Inauguration of Exhibition |
| 7.30 PM |
Reception & Dinner at the Site |
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Day-2, Friday | 23rd Nov
|
| Session |
Time |
| 8.30 AM |
Registration |
| 09.30-11.00 AM |
Business Session-1 |
Indian Tea Panorama :
Review of Product, Export, Key Initiatives, Generic
Promotion, Emerging Product Categories |
| Tea Break |
11.00 – 11.30 AM
|
| 11.30 –12.30 PM |
Business Session-2 |
Assam Tea : A Unique
Proposition
Seasonal characteristics, Assam orthodox – road map to GI,
Blending proposition, Original marketing experience |
| 12.30 – 02.00 PM |
Tasting Session
Visit to Exhibition |
Showcasing Indian Teas :
Display & Tasting of all Regional Varieties |
| 01.30 – 03.00 PM |
Lunch Break |
| 3.00 – 4.00 PM |
Business Session-3 |
Key Markets for Indian Tea :
Pakistan, Egypt, Iran/UAE, Iraq, Russia, UK |
| 7.30 PM |
Cultural Show |
Venue : Hotel Brahmaputra Ashok |
| 8.00 PM |
Cocktail / Dinner |
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Day-3, Saturday | 24th Nov
|
| Session |
Time |
| 10.00 – 11.00 AM |
Business Session-4 |
Great Indian Tea Bazar :
Retailing Format, Private label : In-store brands, Sourcing
/ supply chain managements, Quality assurance, Merchandising
/ in-store promotion.
1. Growth of Retailing in India
2. Emerging Consumer Trends in India & Opportunities for Tea
3. Recent Trends in Marketing in India : Brands / Loose |
| Tea Break |
11.00 – 11.30 AM
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| 11.30 – 12.30 PM |
Business Session-5 |
Global Sourcing of Tea :
Lessons for India |
| 12.30 -1.30 PM |
Valedictory Session |
Address by Chairman, CCPA
Address by Hon’ble Minister for Commerce & Industry,
Government of India
Address by Hon’ble Minister for Industries, Government of
Assam |
| Lunch |
1.30 – 2.30 PM |
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2.30 PM |
Journey for Kaziranga / Jorhat |
|
Optional
| 24 November 2007 |
Departure for Jorhat/Kaziranga post
lunch. Stay at Kaziranga. |
| 25 November 2007 |
Visit to Kaziranga National Park,
Tocklai Experimental Station of Tea Research Association and Tea
Estates. Stay at Jorhat. |
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| 27- 28 November 2007 |
A Conference KANGRA
TEA VISION 2020 as an extension of IITC 2007 has been arranged in
Palampur, Himachal Pradesh |
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A Conference KANGRA TEA VISION 2020 as an extension of IITC 2007 has been
arranged in Palampur, Himachal Pradesh over 27th - 28th November, 2007. For
details and registration, please click Kangra Tea
Vision 2020
Ancillary to the Business Sessions IITC 2007 will have an additional feature
:
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